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Banter with Billy
Hosted by Envy’s own Billy Cina, this B2B marketing podcast dives into the real, unfiltered conversations happening in boardrooms (and bedrooms), Slack channels, late-night strategy sessions and the water coolers. Whether you're building a tech startup, figuring out how to turn your marketing into actual revenue (what a concept), or looking to scale, we’ve got you covered.
Expect candid banter with CMOs, VPs, and marketing leaders who know a thing or two about growing pains and what it takes to hit ambitious growth goals.
Zero buzzwords, fluff, or corporate non-sense, guaranteed.
Banter with Billy
Billy Cina talks to Dani Peterman about CREATIVITY in the workplace
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Think creativity is just a talent you’re born with? Think again. Building a creative team isn’t just about hiring “naturally creative” people—it’s about fostering a culture that sparks new ideas across the board.
In this episode of candid chats with other B2B marketers, Dani Peterman from Appsflyer joins Billy Cina to explore how to unlock creativity within your team, regardless of their job title or experience. We dig into questions like:
How can you cultivate creativity across your entire organization?
Should your CTO jump into brainstorming sessions with the marketing team?
And, the big one: Can creativity thrive under pressure?
If you’re ready to go beyond “talent” and build a creative culture that drives results—even when time’s tight—grab a notebook and hit play.
👉 Tune in and get inspired to bring creativity to every corner of your team!